Problem with every brewery making em. A lot of em aren't very good.
Quite true, like any other style there are some that are excellent, there are some that are hot dog water and there’s a lot of mediocre stuff. But the truly excellent ones are actually why I started home brewing. Bissell Brother’s Swish and Substance, Tired Hands’ Alien Church and Hophands, Foundation’s Epiphany and Venture, Flume and Onsight from Battery Steele, almost anything from Singlecut and Tree House’s Julius, Haze and Doppelgänger to name a few....I love the style and, in fact, it’s 95% of what I brew. When NEIPA was a fad it was a fixture in my house, making the 1000 mile drive to Portland ME and back several times a year with $1000-2000 of beer each run. Now that I can brew them very well, it’s not as often or as much but I still make the runs.
Now, all that said, everyone who starts doing NEIPA’s seem to make the same mistakes...way too bitter with too much thought given to balancing the hops and malt and mismatched hop flavors. A NEIPA is not a balanced beer. Trying to do so probably won’t turn out well. I can’t remember the last time I did one with more than 60 IBUs. And you have to go big or go home with the hops. Dry hopping a 5 gallon batch with 2 oz each of Centennial and Amarillo isn’t going to cut it. My Swish clone, for example, takes 9 oz of dry hops in two stages, never mind the the other 9.25 oz that go in the kettle, 6.25 of that in the whirlpool. It’s not a cheap beer and when you try to make a cheap NEIPA, it shows. It’s not a flaw with the style, it’s a flaw with the brewery and one by one, they will move on.
Per the article, a green NEIPA is nasty and can burn like hell. But it shouldn’t be up to the consumer to mitigate that. They have no idea what the brewery’s schedule is and what they do to the beer. If a NEIPA needs a couple weeks to mellow and mix and become really good, it’s up to the brewery to do that. When I do my Swish clone, it’s pretty decent when the second dry hop comes out but I let it sit for a week in the fridge before I tap it. By that time all the burn and astringency from all those hops are gone and it’s a pretty awesome DIPA. Given that my schedule matches that of Bissell Brothers, I would guess they do the same thing.