chillHayze
Well-Known Member
http://www.centredaily.com/business/story/589542.html
Wow, thanks Bill!Ever since Bill Coors invented the aluminum can in 1958...
Wow, thanks Bill!Ever since Bill Coors invented the aluminum can in 1958...
Only good thing they ever made before Blue MoonThe Adolph Coors Company manufactured the first aluminum beer can in 1958.
The Coors Cold Activated Bottle: Because only chumps touch a bottle with their hand to see if it's cold enough.
One of my first acts as "Supreme Worldwide Dictator" will be to force BMC to quit making American Lager... heck I might just shut them all down until they can brew an ale up to my standards! Hey a guy's gotta dream don't he!
Schlante,
Phillip
Why would you force them to stop making American Light Lager? The style has its place, like any other style. Sure, it's got less flavor, aroma and character than pretty much any other style, but ferf*cksake, that's no reason to ban it. For all the hate that is heaped upon the big brewers of American Light Lager, it amazes me how few people actually direct their ire where it's deserved: at the consumers who guzzle the stuff. I mean, hell, if the American Consumer had an unquenchable thirst for turd-flavored beer, and were willing to fork over their hard-earned dollars in exchange for it, I would gladly serve them as much poo-beer as they were willing to buy. You can have your high-minded ideals about only making "good" beer, and I'll take my solid gold house and rocket car that I bought with all the money I made off of poo-flavored beer. I mean, hell, I think it's been said that even Pete Coors drinks non-BMC beer (not in public, of course).
The american people seem to want a simple lager that they don't have to think too much about. As most ALL's taste the same, the companies need to distinguish themselves with gimmicks and brand identity. Why is this all such a surprise? I think, subconsciously, a lot of homebrewers are just pissed that more people don't like craft beer, so they direct their anger towards the producers of mass-market lager.
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