To achieve your higher abv from the outset, you have two choices:
1.) Higher attenuation- this would have involved mashing at a lower temp (assuming you mash) so that the FG was lower, say 1.008. Or if doing extract, adding a higher proportion of fully fermentable sugar
2.) start with a higher OG, say 1.052 if you wanted to finish at 1.013. This can be done by starting with more grain in your grain bill and mashing at a higher temp.
The lower the FG the dryer and lighter bodied the finished product will be.
In pale ales and IPA's I generally want them to finish med/dry, so say around 1.010.