If you are raising instant capital for a new business venture, I think investing a few grand in long-term yielding assets sounds like a great plan, that way you have something to look forward to, like a calendar in a cellblock.
If the movie filmed a week or two ago and premiers in only two month's time, based on that production timeline I'd say its a made for TV project and not likely to make your brewery a household name. Not to mention, OJ is not the kind of household name you need to burnish your brand image.
While we are on the subject of becoming a "household name" I think that term gets tossed around a lot with regards to new brand launches by people who have no idea what it actually takes to get your brand in front of a large enough audience to make it well known in general, much less a household name. In addition to large and regular investments in advertising & promotion, it can take a decade or more to build consumer confidence before your brand becomes trusted, and trust is but one rung of the ladder your brand must climb before it has a change of becoming a household name. I don't think a small brewery in Montana can produce enough beer to grow its reputation beyond the immediate region, let along nationwide, that is unless something goes horribly wrong. Notoriety travels much faster than anything else when it comes to increasing brand awareness, so might be best to get your plumbing straightened out before launching your flagship.
