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time to play the "can you name this style by the pictures" game.

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Odell Brewing Woodcut #3
Yeah... I realized after I posted that I would really need to give away some clues on this one. Xylography is the art of making Woodcuts.

The entire Woodcut line is outstanding... (apart from #5 which had some bottling issues). Wish I could get Odell here in Indiana.

Guess3.JPG
 
I don't have something to post, so whoever guesses the style from the following clue will be up.

I'm thinking of a style of beer that is commonly known by 3 different names. Two of these names are silly. What is the style (you can use one of the silly names and still get credit)
 
This one has me stumped
Schwarzbier is definitely a silly name to me.

Nope.

Hint: The other silly name is silly because it's politically loaded.

Comment: By using "silly", I don't mean comical. I'm trying to refrain from using insulting words, so I use "silly" in place of something like "eyeroll-inducing" or "lame".
 
Sorry, I really thought this would be super quick. Didn't mean to draw it out or make a statement or anything like that. I'll just start throwing out hints.

Hint: There is a hop that shares the root of its name with the root of one of the names that I have claimed is "silly."

Comment: I'm not trying to comment that anything is empirically lame. I hope I'm not offending anyone. I just wanted to do a fun riddle in the spirit of the game without having a beer pic to post.
 
Cascadian dark?

I'll take it.

American Dark Ale aka Black IPA aka Cascadian Dark Ale.

Black IPA is an oxymoron. How can it be black and pale?
Cascadian Dark Ale is just silly for so many reasons.
American Dark Ale is a reasonable, good name for the style.

You're up, bragona71.
 
I'll take it.

American Dark Ale aka Black IPA aka Cascadian Dark Ale.

Black IPA is an oxymoron. How can it be black and pale?
Cascadian Dark Ale is just silly for so many reasons.
American Dark Ale is a reasonable, good name for the style.

You're up, bragona71.

LOl.. I have thought about the "Black IPA" only after a neighbor who is analytical like yourself asked how is it a pale ale and so dark?
 
ok I enjoyed this last weekend for the first time when I was in socal. I had to come home and get a bottle of it

IMG_20150129_152753475.jpg
 
LOl.. I have thought about the "Black IPA" only after a neighbor who is analytical like yourself asked how is it a pale ale and so dark?

Somewhere along the line, "Pale" started to mean "Hoppy" instead of pale colored. (I blame Sierra Nevada for this, although they didn't intend it)

Then, "India Pale" started to mean "Really hoppy".

Then, "Double India Pale" started to mean "Really, really hoppy and strong."

So now we have these words that are used to signify things that they have no bearing on. Because marketing.

It makes me sad, to be honest.

Pale Ale - Ales are considered stronger and hoppier than lagers, but a "light" colored beer is considered marketable. So you make a Pale Ale as a way to market a light, dry, hoppy ale. I can get behind that.

India Pale Ale - hoppy and pale. The word "India" is kind of a kitschy, historical idiom. I can get behind that.

Double/Imperial India Pale Ale - "Imperial" universally means "higher gravity," another historical reference from when beers were distributed overseas to imperial colonies. If you take the "Double" with respect to the "I" in "IPA", then it expands to "IIPA" or Imperial IPA. I can get behind that, sure. Makes a certain amount of sense.

"Black IPA". OK. Now you're pulling a fast one, fella. IPA's are the current fad. So you make a hoppy version of a dark ale and you don't know how to sell it. So you call it Black India Pale Ale? This is where I draw the ******* line. It's not pale, buddy. There is really no way around this fact. Black is not pale.

"India Pale Lager" Oh my god. Shut up. IPL is a thing? The closest analogy I can think of is if someone took a whole wheat bread recipe, adapted it to use rye instead of wheat, and then called it "Whole wheat rye bread."

Anyway, enough antisocial pedantry from me. Post a real challenge when you're ready, bragona71.
 
"Black IPA". OK. Now you're pulling a fast one, fella. IPA's are the current fad. So you make a hoppy version of a dark ale and you don't know how to sell it. So you call it Black India Pale Ale? This is where I draw the ******* line. It's not pale, buddy. There is really no way around this fact. Black is not pale.

"India Pale Lager" Oh my god. Shut up. IPL is a thing? The closest analogy I can think of is if someone took a whole wheat bread recipe, adapted it to use rye instead of wheat, and then called it "Whole wheat rye bread."

Anyway, enough antisocial pedantry from me. Post a real challenge when you're ready, bragona71.

you just made me fall on the floor laughing. Where would we be without marking geniuses

I have been in the bread industry for 15 years and I have seen a million attempts at re inventing bread but a whole wheat rye we have never tried!!
 
you just made me fall on the floor laughing. Where would we be without marking geniuses

I have been in the bread industry for 15 years and I have seen a million attempts at re inventing bread but a whole wheat rye we have never tried!!

Maybe you've found your next marketing campaign!

:mug:
 
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