Tesla Cyber Beer

[huckdavidson]

7% Helles Lager - $150 with cyber truck shaped glasses.

https://cyberbeer.tesla.com
Does the Helles style go that high in ABV? Any commercial examples?

 

[Airborneguy]

For $150, I'll just brew a Helles and drink it in my Tesla.

 

[huckdavidson]

For $150, I'll just brew a Helles and drink it in my Tesla.

Probably most people would.

I'm wondering if there are any real German Helles beers with that high of an ABV?

 

[Sammy86]

7% Helles Lager - $150 with cyber truck shaped glasses.

https://cyberbeer.tesla.com
Does the Helles style go that high in ABV? Any commercial examples?

According to the BJCPStyles:

Vital Statistics​

• OG: 1.064-1.072
• FG: 1.011-1.018
• IBU: 23-35
• SRM: 6-11
• ABV: 6.3-7.4

 

[Airborneguy]

Maybe Ice Helles?

 

[huckdavidson]

According to the BJCPStyles:

Vital Statistics​

• OG: 1.064-1.072
• FG: 1.011-1.018
• IBU: 23-35
• SRM: 6-11
• ABV: 6.3-7.4

Those appear to be the stats for Helles Bock or Mai Bock (same difference).

Perhaps the "cyber beer" is a "fest" type beer, though the "Helles" label seems suspect without the "Bock" qualifier.

If anyone does venture to purchase this be sure to fill us in on the actual style and taste.

 

[gorlox18]

This looks like another attempt at balance sheet tomfoolery to buoy the stock price in light of continuing cybertruck hurdles. I’ve never heard of Buzzrock, and they certainly don’t stand out on Untappd at a 3.66/5.

What is it people say about Harley Davidson? A tshirt company that occasionally sells motorcycles? Seems fitting for tesla

Like OP pointed out, helles doesn’t go to 7%. However this is on brand: preorder for overpriced mediocre quality. There’s a sucker born every minute.

 

[Airborneguy]

Weird considering Tesla is currently one of the most profitable car companies in the world. Per vehicle, THE most in fact.

Tesla definitely doesn’t need a beer to help boost profits.

The last gas car I considered buying was announced in 2015 and first sold in 2022. It was a Hyundai. Are you claiming the progression of the imminent-to-release cybertruck is anything unique?

 

[Northern_Brewer]

Weird considering Tesla is currently one of the most profitable car companies in the world. Per vehicle, THE most in fact.

Tesla definitely doesn’t need a beer to help boost profits.

No longer true - they seem to be settling into the 18-20% gross margin range occupied by a lot of other car manufacturers, after a blip upwards in 2022 :

 

[Airborneguy]

They’re still a long ways from becoming a brewery to remain profitable. Though if they do, I may consider a career change.

 

[Airborneguy]

So interestingly I have an opportunity to get one of these.

My cousin’s sister used my referral to lease a Model Y yesterday. Apparently this earned me $400 in credits for the Tesla store. There’s not much there I’m interested in so I may take the beer.

 

[Rish]

My cousin’s sister

Doesn't that make her your cousin, too?

 

[tdf]

I've only heard bad things about it. Free might be too expensive:
https://nitter.net/briandstone__/status/1724614386541592670

 

[Airborneguy]

Doesn't that make her your cousin, too?

No he's married to my blood cousin, but they've been together since we were all in high school so, being Italian as well, he's my cousin.

 

[Airborneguy]

I've only heard bad things about it. Free might be too expensive:
https://nitter.net/briandstone__/status/1724614386541592670

I want those mugs!

 

[Bobby_M]

The only legit Telsa beer would be one that you can't buy for at least 5 years after Elon promised it would be available.

 

[gunhaus]

Marginally relevant - but then again most things Tesla truck are:

 

[Airborneguy]

Ordered. Here goes nothing.

 

[Airborneguy]

Note: I know my glass is dirty…

Looks like mine has the rust issue people have complained about. The beer itself isn’t so bad but it’s no Helles. Cloudy as hell. Tastes older than it should based on the brew date only 2 months ago.

I do not recommend. Mine was free so whatever, and the mugs are kinda cool.

 

[gorlox18]

There’s that Tesla standard of quality we’ve come to expect!

 

[Airborneguy]

There’s that Tesla standard of quality we’ve come to expect!

It’s made by Buzzrock Brewery in California.