why is everyone so offended that Bud/Miller exists and is successful?
90% of people want easy, non-offensive and routine lives. they know what they're getting. they're comfortable with the price. they don't want to stand in the liquor store for 30 minutes trying to decide. they aren't in to chasing trucks. they don't want to spend $14 on a 6-pack that may or may not be good. they don't want to spend time considering how delicious it will be to get drunk after work on Friday. they just want.... beer.
i'm starting to wonder if 90% of the people here really want Bud/Miller because all they do is bitch about how much beer sucks anyways. want beer not to be inconsistent? want to know that you're going to get beer that tastes how the brewer intended? want to not worry about infections and off-flavors and blowing $60 on a single bottle after you waited 12 hours on line for it? buy a Budweiser.
you know what i don't like, religion. so i don't go to church. i spend 0 time thinking about it. worrying about people who do go to church. posting about how ridiculous it is. no carrying on and on and on about how dumb people are for believing. because it doesn't matter to me. it's everywhere. great. means **** all to me.
people eat Cheerios. people shop at Target. people drive Ford. America is all about mass produced, cheaply made and easily accessible. that's why there are 4 McDonald's per square mile.
you want artisan.... everything..... fine. just realize that nobody really, really, really wants to work 100 hours a week making beer. some are making it for the love of the science, or art, but most are *gasp* in it for the money. they're trying to make enough money to make their process more automated, more consistent and less labor intensive so that they can work less, enjoy the fruits of their labor and retire. like the rest of us.
i'm sure there's some Latvian guys making beer the right way out of their 9th generation farmhouse. odds are half of it is probably ******* terrible, infected or, once it catches on people will talk about how it used to be great but now sucks... but at least it's artisan and not mass-produced, consistent and cheap!