Hello fellow TalkBeerers!
I am a graduate student in the marketing program at Texas Tech University. I study branding, and Casey Brewing and Blending has been kind enough to allow me to send out this confidential survey so I can study how people that buy Casey view its branding and pricing. I'm not officially associated with the brewery so nobody at Casey Brewing and Blending will see any individual data, but I will share aggregate response scores with them to help them learn more about how their most dedicated consumers feel about the Casey brand and its pricing.
The survey isn't long, so please answer all of the questions as you go through it, even if many seem similar to each other. Only my research assistants and myself will view your responses, so please be honest!
Everybody that completes the survey will be automatically entered to
win one of six $50 Amazon gift cards (and the raffle entry and your survey will be kept separate to ensure your anonymity).
I am extremely proud and happy to be a part of the TB community, and I want to say thank you in advance for the time and effort you take to compete this survey.
Thanks once more from a TalkBeer and beer enthusiast, and if you ever see me at a tasting, please come up and say hello!
Also, hopefully this doesn't rub people the wrong way, but feel free to reply in mildly infuriating gifs if it does. I previously posted this in the Casey forum but thought it might be better to get more eyes on it. Regardless, I'll do my best not to spam so I'll pump the breaks on reposting. Thanks everyone!
Miles
survey link:
https://ttu.az1.qualtrics.com/jfe/form/SV_3Vlb6FNiYfOzp0p