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For me, it's nearly a 30 minute drive to a Rebox, so I'm ok with paying for the convenience of having a DVD delivered to me. But yes, I'd be willing to pay a little more for streaming if the offering was better.
We switched from BlockBuster online to Netflix for the disc-to-door saving and added streaming. DVD offering were mediocre at best because of wait time. With BlockBuster we were certain to have a new release within days of it's release if our queue wasn't too high.
Now, the price comparison is levelled. We were paying $20 a month for 3 discs, including Blu-Ray, with in-store swaps.