Gotta agree with berock. The majority of episodes are interesting, but I can't see $5 or $10 a month-worth in them. Looks like plenty of effort went into the green screen (it looks good), but as someone in the business of video production - there isn't much production effort other than that. increased quality over quantity might help the blowback on membership costs.
One thing in the membership-tease episode did strike me as odd: the claim of unbiased equipment reviews when all I've seen are glowing reviews of equipment from show sponsors. I don't mind it either way - just can't have your cake and eat it too.
I'm assuming Gary will read this at some point so I will say I think you do a fine job of presentation. I don't know what your background in television is - but you are a good speaker. and you know brewing, I'll give you that. I scrap for spare change every time I brew, and I can find $25 for paid membership here (coming soon) and get just as much good info instead of $60 or $120 a year for the videos.