Double brewed beer

[Vale71]

Unfortunately in most countries you can get away with any BS in advertisements as long as they are not patently false or misleading. For example you cannot claim that alcoholic drinks are healty as it's a medically proven fact that alcohol is detrimental to a person's health. You cannot claim that beer is isotonic either as it actually isn't (it's hypertonic, as a matter of fact). Other than that it's basically free game.

 

[Yooper]

confirmed that he's mashing and boiling wort, then using that wort to mash in the 'second brew'

So nothing more on this since 2014?
I guess I’ll be “that guy” to spark this back up again. I’ve read through all the previous comments but I’m wondering if there has been any new information on the actual process and meaning of “Double Brewed”?

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As was mentioned, there is no such thing as "double brewed", but it sounds like reiterated mashing.

 

[VikingBrewer]

Ya I was very skeptical but thought maybe just maybe something changed in the past 6 years.

 

[Nate R]

I always use clever marketing on my homebrew... especially when i have a batch that i just cannot stand. I tell my friends things like
"Sure, it's good" and
"Yeah, you'll love it!"
Little white lies....

 

[eric19312]

nice resurrection @VikingBrewer
seems clear that the OP was describing a reiterated mash technique. Makes sense as it was a high strength beer being produced in a nano brewery. Probably a single mash would of exceeded their mash tun capacity.

But hey that Grolsch add is interesting and I don't believe Grolsch are doing reiterated mashing, certainly no need.

And here is another one...
• Coors Edge is “double-brewed” by blending taste profiles of two brews to form one with the refreshing taste of Coors
https://www.trendhunter.com/trends/coors-edge

 

[Ayzala]

Could it be that after fermenting, they boil it again to remove the alcohol? Then it would be double brewed!

 

[eric19312]

And another...

http://www.cobrabeer.com/en/products/cobra-king

 

[eric19312]

Pabst uses the term to mean krausening.

https://www.chicagotribune.com/news/ct-xpm-2009-04-01-0903300099-story.html

 

[VikingBrewer]

I always use clever marketing on my homebrew... especially when i have a batch that i just cannot stand. I tell my friends things like
"Sure, it's good" and
"Yeah, you'll love it!"
Little white lies....

That’s Awesome!

 

[VikingBrewer]

Pabst uses the term to mean krausening.

https://www.chicagotribune.com/news/ct-xpm-2009-04-01-0903300099-story.html

That’s very interesting article. I’d like to look into that a bit deeper.

 

[9Kegs]

One unique method that has been employed by some brewers of such beers involves starting fermentation with a lower volume then gradually adding more wort to the fermenting beer over time. This is a technique some bigger breweries employ to make double or triple batches, but for high OG beers, these additions can be strung out over a much longer a much longer period.