Beer Surprise - Building down the street getting rehabbed

[high5apparatus]

A building a couple of blocks from me is getting rehabbed. They tore of a horrid later addition

to reveal this!

We've been making a lot of beer these days, but we are just getting started getting in touch with our roots.

 

[jhoneycutt]

pretty cool. any info on it?

 

[CastleHollow]

That's pretty cool!

Hyde Park Beer has a footnote in history:

Modern Brewery Age magazine christened the Hyde Park brewery of St. Louis the "first brewery to sponsor a televised program anywhere." It was February 1947, and St. Louis was launching its inaugural television broadcast, consisting of a man-on-the-street interviewer talking to local residents. Hyde Park's early commercials--perhaps history's first prerecorded beer spots--featured "Albert, The Stick Man," an animated cartoon character with a knack for finding trouble. Whatever Albert's dilemma, a bottle of Hyde Park Beer always brought relief.

http://www.beerhistory.com/library/holdings/beer_commercials.shtml

Also:

A neighborhood fixture for many years was the Hyde Park Brewery, which was founded in 1876 and was sold to the St. Louis Brewing Association in 1889. The plant at 3607 North Florissant was a major unit in the Association until prohibition. After repeal in 1933, the plant was acquired by independent operators, who sold it in 1948 to the Griesedieck-Western Brewery Company of Belleville, Illinois. That firm became a unit of the Carling Company in 1953, who produced Hyde Park beer at the North Florissant plant until 1958.

 

[high5apparatus]

If the developer is getting historic tax credits, there there would be a bunch of information on their National Register of Historic Places application. I will try to find that out and hunt it down. My wife has been telling me for years I should put a brewery in there. I guess she was right.

 

[high5apparatus]

The entire district has a historic designation, and here is that buildings description from the overall district. Looks like it will require more digging, but my hunch is it was a tavern associated with the brewery. With AB being the big player in town and a lot of smaller breweries pre-prohibition there are numerous taverns with brewery ties:

3128 MORGAN FORD RD 1C/0NC

1922

Type/Use: Two-part commercial block
Roof shape: Complex
Structure: Brick
Roof material: Composition shingle
Stories: 2
Foundation:

The original corner building is a two-story brick structure with a rounded corner to the intersection of Morgan Ford and Hartford. The first floor is built out a wythe from the second story wall plane with a red brick veneer that squares the corner. A five-sided dormer faces the corner; its sides retain original slate. Other original features at the front building include copper guttering, second-story sill course and original windows. A single-story brick addition to the east has two doors with bracketed gabled hoods at individual stoops facing Hartford. Attached at the east end of the lot is a parged frame and brick garage (noted as a tin shop if this is the same building from the 1903 Sanborn). The middle section of the building is completely burned out except for the exterior wall, and there is substantial structural damage at the front building. NPS Form 10-900-a (8-86) OMB Approval No. 1024-0018 United States Department of the Interior

 

[Yellowirenut]

any word what is going in?

 

[high5apparatus]

Digging through the layers of history. The building was a saloon called "Mugs and Jugs" in the 1990's

 

[high5apparatus]

Permit is for an office for a construction company with showroom space.

 

[landshark]

What happened to the tree?

 

[high5apparatus]

Still working on what the building was, but here is what it is going to be. Office and showroom space for a construction company.

 

[landshark]

Interesting how they switched the direction of the sheets from landscape to portrait for submittal to the city. Maybe I'm just picky.