break yer neck for several years, grinding to make a dream happen, barely get by for a decent period of time and/or compound serious debt in an effort to make it work.. deal with the retail side with the power of the internet tweeting at you that you suck, yelpers threatening your life because they had to wait 10 minutes for a beer at peak hours....
some guy writes a check for a couple hundred million...................................................... better pass on that. you owe it to beer geeks to make beer they're going to hate in 6 months anyways.