Jim was one of the founding fathers in revolutionizing craft beer. He is one of the reasons why the industry is where it is. He is always trying to take things to the next level. Sam Adams offers a lot of different beers to hopefully satisfy everyone's taste. I've had the wonderful opportunity to meet him and talk with him a couple times and the man truly brews for the love of beer. In today's ever changing tastes, if you want to stay on top you need take things to a new level. That means lots of different beers to satisfy as many palates as possible. Most craft beer drinkers want to drink beer from small craft beer makers. Most craft beer makers want to become big craft beer makers. Sam Adams did this on their own while a lot of other craft brewers sold out to the big boys. Jim is still walking to the beat of his own drum and even started the Sam Adams Brewing the American Dream Loan Fund to help people that wouldn't be able to get affordable loans start their business. Some people think they have become too big for a craft brewer but because they are so successful, they are able to give so many more people the opportunity to realize their dream.