MillerCoors sued for marketing Blue Moon as craft

[podz]

If we are talking about truth in labeling, am I really in the minority here that thinks its NOT THAT MUCH TO ASK of miller/coors (insert any company) to put on the labels that its a miller/coors(insert any company) product? Sometimes this community confuses the hell out of me, how is it that much of a big deal to expect truth in labeling when it comes to who produced your product.

You know those nickel plated pistols you US people are so fond of? Do you know from where all that nickel comes?

Cuba, being the largest nickel source has been under trade embargo with the US for decades. So, there have been some Canadians that import nickel from Cuba to Europe, and then from Europe to the US. Just so Smith and Wesson can nickel coat your pistols.

Does Smith and Wesson tell you that your nickel plated pistol is produced from "commie" nickel? No. And even if they did, would that stop you from buying it? I doubt it.

 

[hunter_le five]

If we are talking about truth in labeling, am I really in the minority here that thinks its NOT THAT MUCH TO ASK of miller/coors (insert any company) to put on the labels that its a miller/coors(insert any company) product? Sometimes this community confuses the hell out of me, how is it that much of a big deal to expect truth in labeling when it comes to who produced your product.

So how would that label read, exactly?

"Blue Moon Belgian White Ale is a product of Blue Moon Brewing Company, which is a subsidiary of Tenth and Blake Beer Company, which is a subsidiary of the MillerCoors Brewing Company LLC, which is a jointly-held subsidiary of both SAB Miller PLC and the MolsonCoors Brewing Company. Please enjoy responsibly."

Corporate ownership is a complex monkey these days. It's easy to say company A should disclose Company B (it's owner) on the label. What about Companies C, D, E, and F on up the ownership chain? What about companies that are not owned by a single entity (welcome to the world of public traded international conglomerates, joint ventures, and holding companies!)? etc

 

[ArkotRamathorn]

You know those nickel plated pistols you US people are so fond of? Do you know from where all that nickel comes?

Cuba, being the largest nickel source has been under trade embargo with the US for decades. So, there have been some Canadians that import nickel from Cuba to Europe, and then from Europe to the US. Just so Smith and Wesson can nickel coat your pistols.

Does Smith and Wesson tell you that your nickel plated pistol is produced from "commie" nickel? No. And even if they did, would that stop you from buying it? I doubt it.

A lot of the big "green" pushers that tell us to buy green cars like the prius seem to forget where all the heavy metals come from that build their cars. All the lead gets mined in China and shipped all over the planet before it ever ends up in the car to allow you to drive your "green" car (nevermind the fact that lead mining is extremely dirty and poluting). Or the Canadian tar sands that provides a lot of the oil we need in the USA for our massive gasoline thirst.

We can save the world tomorrow from America, I need this labeling to show whose doing what damnit.

There's groups that want to increase the warning labels on ciggarettes. I understand what they are saying, there may be people that don't know smoking is bad for them. At the very least it IS on the label and if someone wanted to see "oh is this bad for me" they'd be able to check pretty quickly "Oh man, the surgeon general says this is bad for me, and he's a general, so he must be good at surgeon-ing". Yes, it might be rididculous to expect them to label every single potential parent of parent of the parent company on the label. Though, these companies spend vast sums of money for their art and marketing departments to find an elegant manner to include required labeling, "Craft" (yes I know this a naughty word) don't have to do this *usually* because they put their name on the beer "New Glarus Moon Man" or "Lazy Monk Maibock" (to give a shout out to a local brand).

Edit: Also if this was required already, we wouldn't be having this discussion at all. We'd (to a greater extent) calling the guy a giant idiot for not reading the label.

 

[Psylocide]

You know those nickel plated pistols you US people are so fond of? Do you know from where all that nickel comes?

Cuba, being the largest nickel source has been under trade embargo with the US for decades. So, there have been some Canadians that import nickel from Cuba to Europe, and then from Europe to the US. Just so Smith and Wesson can nickel coat your pistols.

Does Smith and Wesson tell you that your nickel plated pistol is produced from "commie" nickel? No. And even if they did, would that stop you from buying it? I doubt it.

Only 'fancy' boys carry nickel plate.

No reflective surfaces for me.

 

[ArkotRamathorn]

Only 'fancy' boys carry nickel plate.

No reflective surfaces for me.

Matte tiger stripe? They would never expect the matte tiger stripe conceal carry. Is that guy pointing a tiger at me, oh god.

 

[MaxStout]

You know those nickel plated pistols you US people are so fond of? Do you know from where all that nickel comes?

Cuba, being the largest nickel source has been under trade embargo with the US for decades. So, there have been some Canadians that import nickel from Cuba to Europe, and then from Europe to the US. Just so Smith and Wesson can nickel coat your pistols.

Does Smith and Wesson tell you that your nickel plated pistol is produced from "commie" nickel? No. And even if they did, would that stop you from buying it? I doubt it.

Someone has been watching a few too many old Clint Eastwood flicks.

We 'Muricans prefer semiautos with matte finishes. And lots of spare mags.

 

[BigFloyd]

You know those nickel plated pistols you US people are so fond of? Do you know from where all that nickel comes?

Cuba, being the largest nickel source has been under trade embargo with the US for decades. So, there have been some Canadians that import nickel from Cuba to Europe, and then from Europe to the US. Just so Smith and Wesson can nickel coat your pistols.

Does Smith and Wesson tell you that your nickel plated pistol is produced from "commie" nickel? No. And even if they did, would that stop you from buying it? I doubt it.

FYI- very, very few pistols produced in the US are nickel plated. It's been that way for many years now. Coatings technology has long since moved past that and most shooters hate that type of finish. Valid point as to the Blue Moon issue but a poor analogy.

 

[betarhoalphadelta]

If we are talking about truth in labeling, am I really in the minority here that thinks its NOT THAT MUCH TO ASK of miller/coors (insert any company) to put on the labels that its a miller/coors(insert any company) product? Sometimes this community confuses the hell out of me, how is it that much of a big deal to expect truth in labeling when it comes to who produced your product.

Really? So if you buy a Bugatti, you want to make sure it has a Volkswagen badge on it?

 

[MaxStout]

Really? So if you buy a Bugatti, you want to make sure it has a Volkswagen badge on it?

 

[ArkotRamathorn]

Really? So if you buy a Bugatti, you want to make sure it has a Volkswagen badge on it?

For me personally? No, I wouldn't need that. If I am going to invest, even 15,000 in a new car, you better be damn sure I am going to spend time researching who owns what and where it was built. (I would buy *any* VW car before I buy a Bugatti badged car, even if I had the money to buy the Veyron for example, what would I even do with a 230mph car? And thats saying alot because I HATE HATE HATE VW Bugs) I understand the extension of my logic leads to a situation like above, but as I've stated, NONE of this affects my purchasing habits of Blue Moon. I would when buying a car find out who owns the company that built my car and want to know where the car was built to support American businesses/employees. Not everyone is willing to go that far into looking this up, this frivolous lawsuit would not exist if there was a level of truth in labeling on the Blue Moon can.

Also the Bugatti isn't dolling itself up to look like a Volkswagen. We are bringing up the reverse. A premium brand putting a lower brow label on its car? So some rich guy shows up and buys a Bugatti Veyron and spends a million and a half dollars, then says "OH god, this is a Volkwagen? BLASPHEMY". Its equivalent to the guy buying Blue Moon and saying "oh god, this isnt craft beer, it tastes like crap". From a purely qualitative argument, the guy is an idiot, if you like Blue Moon it shouldnt matter. But if it was on the label the guy would never have a leg to stand on for it being "misleading" marketing.

 

[Opiate42]

Only 'fancy' boys carry nickel plate.

No reflective surfaces for me.

Here's my piece

On topic:
Huh. Didn't know Blue Moon was a Miller product.

hmm.

 

[PlexVector]

Really? So if you buy a Bugatti, you want to make sure it has a Volkswagen badge on it?

Or a VW with a Porsche badge...oh, wait!?

 

[PlexVector]

Here's my piece

Is the steam powered?

 

[Opiate42]

Is the steam powered?

By the evil of BMCrota.

 

[GilaMinumBeer]

By the evil of BMCrota.

They've broken the Bekenstein limit!

 

[Opiate42]

They've broken the Bekenstein limit!

Blah blah wizard.....

I know