Yeah but wouldn't they be 99% Citra in all likelyhood?
If a single plant grows both male and female parts and pollenates itself (pretty common, actually), how would the seed have anything genetically different than the parent? (Serious question)
To my simple mind this seems no different than cutting a rhizome.
Maybe he'll end up with a better Citra - call it "Supra"!
The difference is that with a rhizome section, or a bine cutting, you are dealing with mitosis (regular cell division) which is where the plant just endlessly replicates the cells as it grows so they all have the same information.
With seed production however, you end up with something called meiosis (sexually reproductive cell division) where the chromosomes, the genetic information that determines how the hops taste and grow, are randomly assorted between. Also, remember that certain combinations of chromosomes are linked to other parts, complicating matter further. Since citra hops are diploid (2 copies of each chromosome), there can be a HUGE variation in the resulting offspring. Is it possible that one of the seeds will be close to Citra? Possibly, but the chances are slim to none.
Example:
Say for a certain gene (small part of a chromosome) there are only 2 different versions (in reality there are usually many more than 2), lets call them A and B. And lets use another gene with only 2 variations, lets call them E and F. One diplooid plant could have the chromosomes ABEF and if it was crossed with itself the offspring would be :
AAEF: 12.5%
ABEF: 25%
BBEF: 12.5%
AAEE: 6.25%
ABEE: 12.5%
BBEE: 6.25%
AAFF: 6.25%
ABFF: 12.5%
BBFF: 6.25%
The other problem with seed production is that you have many mutations and other changes that really make it challenging to reproduce a variety by seed. If you were able to get the original parents of the cross (which I am sure HBC is guarding closely), you might have better luck, but it would still be a multi-year process.