Pretty cool show. The guys are down to earth, normal dudes making nipple jokes and chasing American tail. Its not a brewing show, proven by the line "If you wanna know every little detail about how beer is made, you can fukcin google it". The beer they made was over the top? They were a couple of brewers hangin around a brewhouse drinking beer and tossing ideas around. As homebrewers, i'm sure most of us can appreciate the experimenting idea.
Their idea of "Converting a million craft beer virgins" is something I hope the show focuses on. People were tasting beers and saying "I didn't know beer was supposed to taste like this". I feel the show is more entertaining than the DFH show. We'll see how it plays out.
On a side note, i just got my trinidad scorpion moruga seeds in, and i live around the corner from the ocean, so maybe a clone of the train beer is in my future.