If the quality's there, should we care? Maybe I'm just a pessimist, but big beer is hated not because of their morally questionable business practices, but because their morally questionable business practices are more publicized than those of Joe Sixpack's ****** underground nanobrewery.
This whole "with us or against us" mentality with craft beer really rubs me the wrong way, because it often fosters a blind sense of camaraderie simply based on common interests. It's a dichotomy that's entirely too rigid and not only hurts craft beer in the long run, but also alienates any of those ambivalent types hardcore.