Glad to see brewing competitions haven’t faded away. Also, I must say that’s a brilliant marketing concept, using actual brewing competition scores to increase perceived value of beer ingredient kits.
Glad to see brewing competitions haven’t faded away. Also, I must say that’s a brilliant marketing concept, using actual brewing competition scores to increase perceived value of beer ingredient kits.
On one hand, Ihave always created kits based on comp-vetted recipes which is why the catalog isn't 20 pages deep. I guess it's true that this is the first time I'm leaning into it directly after winning. The Stout actually scored a 48 a couple years ago and that Marzen also took a gold and 3rd place BOS at the State Fair in 2019.