In 1966 maybe, but the going rate for a top-shelf Martini has been around $9 for a long time. I'll second your notion of the strip, though. Freemont St. is where it's at.
Here's what I really don't get, though; why would anyone deny their curiosity for $3? So you think a pint should go for $4. But a new joint moves in town and says it'll cost you an extra three bucks and instead of seeing if it's worth it, you'd rather just say "**** you" than give it a taste.
It's even worse when y'all say the $5 is too much. OK, a place down the road can (apparently) give you a similar beer for $4, but how many beers would it take to make a significant difference in your pocketbook? On any given night, that extra buck might cost you $3 or $4, but when you add it all up that might become significant to the owners.
I don't advocate spending like a drunken sailor, but do you guys really think it's a good idea to starve what might be a really nice brewery because it might cost you an extra $6 a month?