Except that her idea was literally the plot in many Drew Carey shows.ms. Kallman, a co-founder of the company that makes samuel adams, came up with the idea for a caffeinated beer around 2003, when energy drinks like red bull were soaring in popularity. She left samuel adams in 2000.
Or how about when she went to BMC with the business offer and they turned her down. When even BMC can recognize the phoniness of it then you know it's going to end this way.I didn't find her sympathetic at all in Beer Wars. She made a big deal about how BMC was pushing her out of the market, but if you base your entire company on a single gimmicky beer I don't think you have much to complain about when you get outmaneuvered.
Its the fact she was adding caffeine into the beer, it says the goverments ban does not include using ingridients that have caffeine naturally occuring in. Hence coffeeSo at what point is the caffeine content high enough for government intervention? What if the beer is, say, an espresso imperial stout?
Thought the same thing. Exactly the kind of person this odd beer was marketed is exactly who won't be buying it. Caffeinated beer is house party, red solo cup territory. Its people who drink beer on their lunch break at the factory beer.I had the same thinking watching Beer Wars. Moonshot seemed more about a caffeinated beer than a good beer. Did anyone have it to report?
Ah thanks, I missed that part. I haven't actually brewed a beer yet with any kind of coffee additions, so I don't know how much caffeine actually makes it into the beer. I figured there was some sort of a minimum threshold of caffeine content before it would be considered a "caffeinated alcoholic beverage", and maybe most coffee stouts weren't hitting that point.Its the fact she was adding caffeine into the beer, it says the goverments ban does not include using ingridients that have caffeine naturally occuring in. Hence coffee
This.kaconga said:I didn't like her in beer wars and I felt that her beer was a gimmick more than an actually good product. The FDA over reacted to the four-loko debacle but that was hardly what sunk moonshot. Sad to hear about her health problems and I hope she is in recovery.