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Old 10-20-2011, 02:55 AM   #21
Austinhomebrew
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Mar 2007
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A pizza place in Austin has a logo that is exactly like Austin Homebrew logo.
Forrest



 
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Old 10-20-2011, 02:57 AM   #22
AZ_IPA
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Jun 2008
The Cold Part of AZ
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Quote:
Originally Posted by Austinhomebrew View Post
A pizza place in Austin has a logo that is exactly like Austin Homebrew logo.
Forrest
No wonder they hung up on me when I complained that shipping wasn't free on orders over $100.



 
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Old 10-20-2011, 10:58 AM   #23
Justibone
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Apr 2010
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LOL Forrest!

(Love you guys, BTW. That exotic fruit zinfandel kit turned out great.)

 
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Old 10-20-2011, 10:58 AM   #24
Justibone
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Apr 2010
Indianapolis, IN
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Quote:
Originally Posted by AZ_IPA View Post
No wonder they hung up on me when I complained that shipping wasn't free on orders over $100.
Pizza "shipping" is usually free... they just have a very limited area.

 
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Old 10-21-2011, 12:23 AM   #25
HellBentBrewCo
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Sep 2010
home, DE
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Not to hijack but can I get some feedback on my logo?

Quote:
Originally Posted by cimirie View Post
I'm in the marketing/sales consultation business. My wife is a graphic designer specializing in branding. So, it's a subject I'm involved with on a very regular basis.

From a color standpoint, you've chosen brown. Brown evokes feelings of stability and reliability and history. Not exactly bad feelings to stir up, but I would add another color element. Stability by itself is kind of boring.

From a purely aesthetic standpoint, I think there's a bit too much empty white space inside the circle. Blank space isn't a bad thing and can be powerful. In this case, however, I would beef up the "s" somewhat.

That brings me to my last point. What is your logo trying to say? Or rather what are you trying to make your logo say? Every aspect of your logo should have meaning. Elements that are only present to look good or cool make a logo less effective. Make sure your elements work together. Your crooked "s" gives off the impression that your brand is unconventional - perhaps lots of rare or experimental beers. Yet your chosen color brown contradicts that notion.

Figure out what you want your brand to say and stand for, then use that to design your logo. A "cool" logo for the sake of being cool isn't typically something to shoot for. I'm not saying yours is that way. I'm just pointing out that a lot more goes into a successful logo than most people think. Good luck!
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Old 10-21-2011, 10:30 AM   #26
Justibone
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Apr 2010
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Quote:
Originally Posted by HellBentBrewCo View Post
Not to hijack but can I get some feedback on my logo?
I'm no expert, but my opinion is...

the lightning bolt clashes with the old-timey font. I feel that either is good, but both together don't "fit".

That's my 1/50th of a dollar, anyhoo.

 
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Old 10-21-2011, 08:09 PM   #27
MGates
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Dec 2010
Newark, DE
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No expert either but as an art student we critique stuff like this all the time...

I personally Like the Hell Bent text with the lighting bolt in between. It's very clean with a nice sans serif typeface. I agree with Justibone, there is a clash when it is combined with the circle logo that utilizes an older serif lettering.

In short, I think they are simple, and strong on their own but clash when shown together.

 
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Old 10-21-2011, 09:01 PM   #28
CanadianQuaffer
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Aug 2011
Ottawa, Ontario
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Quote:
Originally Posted by Millsteg View Post
Trying to say something?
Yeah, I think he was saying it was weird...



 
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