Originally Posted by Ol' Grog
I find it kind of hard to believe that the this whole microbrews were started in S.F. with Anchor. There were lots of smaller breweries around in the mid to late
There were still plenty of them even into the 70's. Until mass marketing by the big three started and enabled them to start swallowing the smaller breweries up. After that started, people started monkeying with the recipes of the smaller brews and the "mainstream" brands (who just happened to own the smaller labels) took even a firmer hold. That's what's truly sad. American style beers that are lost forever. I'm not saying they were all great, but I would bet that more than a few were decent beers that are now long gone. This is how it appears, if I am wrong please correct me.
However, and I forget where I read this, it was a long time ago. But A/B is guilty of messing around with a brand when they shouldn't have. Michelob at one time was a really good beer. Then someone in the early 80's thought it would be good to mess with it. Now it's changed completely. The Mich that you get now is only BARELY close to what they produced under that name in the 60's. They tried to customize it during the microbrew craze and screwed it up.
As for the popularity of microbrews starting with Anchor? Dunno. It's a damn good beer that's for sure. But I don't consider Anchor a "microwbrew" really....
Sheesh... I should have posted this in "Drunken Ramblings".