Sam Adams Homebrew contest - Home Brew Forums

Register Now!
Home Brew Forums > Home Brewing Beer > General Beer Discussion > Sam Adams Homebrew contest

Reply
 
Thread Tools
Old 07-02-2006, 06:32 PM   #1
chask31
HBT_LIFETIMESUPPORTER.png
Recipes 
 
Apr 2006
New York
Posts: 317
Liked 4 Times on 4 Posts



I just saw a commercial. Sam Adams hosts a homebrew contest for their employees every year. This year they are opening it up to the general public. Whoever wins will have their beer brewed and sold by sam adams!

http://www.samueladams.com/promotions.aspx

I havent made any of my own recipes so I doubt ill do it, but just wanted to share the news.
__________________
-Charlie

Tap #1: Copper C Amber Ale
Tap #2: Mad Fermentationist's Westvleteren Green clone
Primary #1: Bierhaus' Centennial Ale steam style
On Deck: Steam Ale

 
Reply With Quote
Old 07-02-2006, 07:42 PM   #2
RichBrewer
HBT_LIFETIMESUPPORTER.png
 
RichBrewer's Avatar
Recipes 
 
Feb 2006
Denver, Colorado
Posts: 5,893
Liked 166 Times on 87 Posts


I just saw it as well and I think I will give it a try. Sounds like fun. It was pretty cool seeing home brewers in a commercial!
EDIT:
Here is the entry form if anyone else is interested. Time is short so anyone who wants to enter will have to act fast. Especially if they haven't brewed the beer yet.
http://www.samueladams.com/promotion...ew_Contest.pdf
__________________
Cheers,
Rich


 
Reply With Quote
Old 07-02-2006, 09:29 PM   #3
gonzoflick
 
gonzoflick's Avatar
Recipes 
 
May 2006
Orlando, FL
Posts: 466
Liked 2 Times on 2 Posts


Wow you all watch the home brewing videos on this site from the man himself!??
__________________
Primary: Fullers ESB Clone
Secondary: Hierra Sevada Pale Ale
Bottled: NOTHING
On tap: NOTHING

 
Reply With Quote
Old 07-02-2006, 10:51 PM   #4
MrSaLTy
HBT_SUPPORTER.png
 
MrSaLTy's Avatar
Recipes 
 
Feb 2006
Chicago, IL
Posts: 470
Liked 10 Times on 8 Posts


I saw a TV ad about this yesturday..... seems neat and adds interest about homebrewing too. The fine print says that if you win they give you one time royalty of 5 grand and you give up rights to the recipe and they get it and can brew it for themselves. Man id be pissed if it got to be a really popular beer and they make millions off it and all i got was 5 grand and maybe some braggin rights. Not that I could really win anyhow.
__________________
PRIMARY: Air
SECONDARY#1: Air
SECONDARY#2: Air
On Tap: Air
Keg Conditioning: Air
Bottle stock:
Next Up: dunno yet
--------------------
My Homebrew Stirplate
My eHERMS and home brewery build

 
Reply With Quote
Old 07-03-2006, 05:55 PM   #5
gonzoflick
 
gonzoflick's Avatar
Recipes 
 
May 2006
Orlando, FL
Posts: 466
Liked 2 Times on 2 Posts


It might be worth it if you got your picture on the bottle dressed up in a colonial style outfit like Sam!!
__________________
Primary: Fullers ESB Clone
Secondary: Hierra Sevada Pale Ale
Bottled: NOTHING
On tap: NOTHING

 
Reply With Quote
Old 07-03-2006, 06:08 PM   #6
Cheesefood
Recipes 
 
Jul 2005
Poo-Poo Land
Posts: 6,748
Liked 41 Times on 29 Posts


I wonder if they provide judging notes. Did anyone see if they give you feedback on your brew? Is Charlie P. going to just kick our arses rightside in?
__________________
Past Winners: Caramel Cream Ale #1, Hoegaarden Clone, Boom-Boom Vanilla Ale, Lazy Monk Abbey Style, Amarillo Cream Ale. (AG),

Buy a shirt now!!! Please! Did I help you? Buya shirt!
Cool Shirts.



 
Reply With Quote
Old 07-03-2006, 09:36 PM   #7
Desert_Sky
 
Desert_Sky's Avatar
Recipes 
 
Mar 2006
Sierra Vista, AZ
Posts: 4,077
Liked 53 Times on 41 Posts


Sounds to me like they ran out of ideas for new beers, and need homebrewers help.
__________________
Desert Sky Brewing Co.
Sierra Vista, AZ

 
Reply With Quote
Old 07-03-2006, 10:16 PM   #8
RichBrewer
HBT_LIFETIMESUPPORTER.png
 
RichBrewer's Avatar
Recipes 
 
Feb 2006
Denver, Colorado
Posts: 5,893
Liked 166 Times on 87 Posts


Quote:
Originally Posted by Chimone
Sounds to me like they ran out of ideas for new beers, and need homebrewers help.
To me it seems more like a marketing opportunity and I think they have a soft spot for home brewers.
__________________
Cheers,
Rich

 
Reply With Quote
Old 07-04-2006, 06:25 AM   #9
budbo
Beer is good
HBT_LIFETIMESUPPORTER.png
 
budbo's Avatar
Recipes 
 
Feb 2006
La Plata, MD
Posts: 2,321
Liked 13 Times on 9 Posts


Quote:
Originally Posted by RichBrewer
To me it seems more like a marketing opportunity and I think they have a soft spot for home brewers.
Yea that's what I think. When you consider Ed started Boston Brewing in his gargage as a home brew,
Plus if you read in the fine print that 5 grand not only gets them ownership of your recipie, but use of your face for advertising purposes. I'll bet their Ad agency came up with this, I doubt your recipie is what they are after they get to pay for a few trips, $5k and are counting on the winner to do a few commercials because they are excited. So for a total of maybe 15-25k total investment, they get a killer marketing ploy, a face for commercials that they don't have to pay $30k + royalties to. I think it's brilliant. You get a regular guy or girl to advertise their homebrew (garage brewer makes it big, people like that ****) and it not only promotes the Sam Adams brand name (which your beer will take on) but makes the company look like they are all about the little guy.

 
Reply With Quote
Old 07-10-2006, 03:22 PM   #10
Daneaux
Recipes 
 
Jul 2005
Lake County Florida
Posts: 62

I was gonna start a post to see if anyone was gonna do this contest. I did a quick search and found this thread already in action. I felt the same way that 5 grand is low for what they will make. One part of me wants to send in one of my beers just to see what happens. The other agrees that this is all marketing...I learned a long time ago from Hunter S. Thompson "The television industry is a long dark hollow hallway where THIEVES and pimps run free and good men die like dogs." This contest sounds like they are promising they only want to cuddle. Next thing you know you wake up the next day and your @ss hurts. Heres a prize I would like to see: The winner gets their beer marketed so they make millions and in return the homebrewer wins a small turnkey brewery. They are going to make alot of money and a small gesture of helping the winner become a brewery owner is the way this should go. Guiness has given away Pubs in Ireland for contests to people who wrote 50 words or less essay explaining guiness.


 
Reply With Quote


Reply
Thread Tools


Similar Threads
Thread Thread Starter Forum Replies Last Post
Sam Adams Longshot Brewing Contest Hops-a-Lot General Beer Discussion 16 03-10-2009 12:51 AM
Sam Adams Homebrew Contest OBrewhaha General Beer Discussion 2 03-10-2008 07:49 PM
new sam adams contest for Pats fans joebou4860 General Beer Discussion 7 08-23-2007 03:35 AM
Homebrew contest Radarbrew General Beer Discussion 2 07-12-2007 01:44 AM
2007 samuel adams home brew contest Norest Beginners Beer Brewing Forum 10 03-07-2007 12:45 AM


Forum Jump