Anyone can call themselves an expert on beer. But when consumers want great beer they need help from a server who really knows beer flavors, styles and brands. They also want to buy from a place that understands proper storage and serving so the beer they drink will be of the highest quality. Too often great beer is harmed by improper service practices.
In the wine world, the word "sommelier" designates those with proven expertise in selecting, acquiring and serving fine wine. Lately some beer servers have adopted the title "beer sommelier" to tie into the credibility of the wine world. But anyone can call themselves a beer sommelier regardless of knowledge or experience. And while some will be highly skilled, the only way to demonstrate that objectively is through independent testing of knowledge and tasting ability. The Cicerone Certification Program offers that independent assessment and certification so that industry professionalsas well as consumerscan be sure of the knowledge and skills possessed by current and prospective beer servers.
What is a Cicerone?
The word Cicerone (pronounced sis-uh-rohn) has been chosen to designate those with proven expertise in selecting, acquiring and serving todays wide range of beers. The titles Certified Cicerone and Master Cicerone are protected certification trademarks. Only those who have passed the requisite test of knowledge and tasting skill can call themselves a Cicerone.
