delboy said:...
Lets face it with A-B the product itself probably isn't that important its simply the wedge they need to give them some leverage and cred in the craft-brew market...
BierMuncher said:Makes you wonder if the BMC's of the world are beginning to take notice of the growing impact that homebrewing is having on their business. Next thing you know, they'll buy up the graineries and yeast manufacturers.
BierMuncher said:Makes you wonder if the BMC's of the world are beginning to take notice of the growing impact that homebrewing is having on their business. Next thing you know, they'll buy up the graineries and yeast manufacturers.
Dude said:A-B recognizes the fact that business is starting to be threatened because of teh craft brew craze. Now they want a piece of it.
I have no doubt they'll screw it up though.
The beer isn't a risk for A-B. A 500-barrel batch of Ray Hill is a drop in the bucket for a company that shipped 102 million barrels of beer in the U.S. last year.
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