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Old 02-11-2007, 06:12 PM   #1
Sean
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Default Plastic wrap

Homework assignment for Marketing, I appreciate any input, thanks.

My product idea is a refillable, heavy plastic, food wrap dispenser. Something heavy enough to stay put on the counter while the film is dispensed. Similar to restaurant plastic wrap, but not 5000 miles on a roll. Only two Questions:

1. How many days a week do you cook or eat home cooked meals?
Answer 1 through 7


2. At what price point would you consider such a product?
Answer: Would not, $4, $6, $8, $10.

Thanks
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Old 02-11-2007, 06:44 PM   #2
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You mean like these:

http://housewares.about.com/od/storageorganizers/qt/ezeewrapdisp.htm
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Old 02-11-2007, 06:50 PM   #3
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Yes, like that. Do you have one, if so how do you like it? And did you pay 19 plus shipping for it?

I was thinking more along the lines of on the grocery store shelf next to the other wrap.$8 - $10.

You could buy a refil, or any film, and just throw away the crappy box.
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Old 02-11-2007, 09:47 PM   #4
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Funny thing is I actually have one made out of plastic.

It came with the house when we purchased it...along with a piano, etc...

It has teeth in it that cuts the wax paper and foil, but no smaller teeth for plastic. I guess it was pre-plastic wrap or not included in the design....we never use it.

I use it in the garage to store small parts... (How's that for your report??)
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Old 02-11-2007, 10:27 PM   #5
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I buy wrap that comes in one. Throw it away with the wrap.

I normally cook 7 days a week at least one meal.
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