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Home Brew Forums > Home Brewing Community > Commercial Brew Discussion > "Free the hops" calls to Boycott A-B, but err...
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Old 05-12-2011, 07:23 PM   #21
TomHanx
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Most other states don't have to work through this crap we have.
Said MLK Jr as he cautiously approached the police cars lining up at his peace demonstration
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Old 06-13-2011, 04:47 AM   #22
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Boycotting Bud brands alone would be pointless. The people that drink AssLight in Alabama don't care about FTH or about good beer. But targeting the distributors, who are playing dirty politics in Montgomery, you apply leverage by virtue that the breweries call their distributor and raise hell. Otherwise there are few chips to play.

It is unfortunate how it works out, but sometimes you have to make a tough decision to move forward. Sure it is a risky move, but it takes courage to make that decision. If someone leaves there will be another to fill the void. Thank God for the craft revolution.

On a side note, in the mix is helping Alabama breweries grow. Unfortunately one of our own is caught in the middle of this. But they're working to bring their distro to the table to negotiate and not jerk FTH around. On a side note: B'ham Bud markets themselves to prospective breweries as responsible and supporters of the ABV restriction removals. If these breweries actually believed that then....

Most other states don't have to work through this crap we have.

I don't like it, not one bit. Such tactics are thuggish and leave a terrible taste (no pun intended) in my mouth at least. If I was involved in FTH I would walk out the moment such tactics come onto the table.
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Old 06-17-2011, 02:26 AM   #23
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Actually, boycotting the AB Dist makes the most sense.

What AB did years ago when they established the distributorships was to include extremely restrictive non-competitive clauses in the contracts. IOW, you can sell AB products, but nothing else. Those contracts have held through the InBev takeover, although many distributors have abrogated this clause and paid the penalty fee and moved on with their craft beer lines.

Our local AB Dist suffered under this yoke for many years, until they finally bit the bullet and paid the (BIG $$$$$$) penalty to AB in order to be free to secure the dist rights to Yeungleung. Since then, their craft beer portfolio has grown every quarter, and they now offer some very good stuff (Sweetwater, New Belgium). For them, it was the best business move they ever made, because they are now clearing more every quarter through their craft beer sales than they had to pay AB for the breaching of the NC clause in the contract.

Apparently, the Alabama AB dists haven't seen the light as to how much money is at hand for the taking in the craft beer sales. If they had, they would have supported the legislation.

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