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Home Brew Forums > Home Brewing Beer > Beginners Beer Brewing Forum > Bud Light Golden Wheat
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Old 12-09-2009, 03:59 AM   #1
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Default Bud Light Golden Wheat

Well got some of this free at work....Not too bad, not too great either. You can tell it is a really dubbed down version of a Belgina Whit. I wouldn't ever by it, but if it was offered to me at a party I would drink it over other crap like Miller, or Bud Light, or Keystone.

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Old 12-09-2009, 04:00 AM   #2
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http://www.homebrewtalk.com/f14/bud-light-wheat-137554/
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Old 12-09-2009, 05:14 AM   #3
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I know a guy who does market research for AB/In-Bev. He let me try this several months before it was released. It's a lagered wheat... basically tastes like a wheat budweiser. Seems to be missing any fruity, estery componets you would expect in a typical ale wheat. As someone who likes a good hefeweizen, I wasn't impressed. If you like budweiser, you might like it.

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Old 12-09-2009, 06:13 AM   #4
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Quote:
Originally Posted by daveooph131 View Post
You can tell it is a really dubbed down version of a Belgina Whit.
i think 'belgina whit' is a perfect name for bud light golden wheat.
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Old 12-09-2009, 06:48 AM   #5
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A friend of mine, a bmc drinker really liked it. Went to get more and was told they are discontinuing it. Wonder if that's true.

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Old 12-09-2009, 04:06 PM   #6
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No, not true. We have plenty in our wharehouse.

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Old 12-09-2009, 04:13 PM   #7
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I have not tried this. I did try their American Ale.

I mean, technology-wise, AB should be able to consistantly brew an excellent beer. They just have terrible recipes, IMO.

When I heard the description of the American Ale, I figured it sounded good (they even dry hopped it). But, when I got it, I was disappointed. I couldn't give the stuff away either. No one wanted it.

I think AB is in a bind trying to branch out with new beer styles. They put out a new style, but try to not get too bold with it because they want to try and pull in two audiences:
(1) introduce something new to their core customers
(2) attract some of the folks who like craft beer and don't buy AB products.

Unfortunately, the fact the recipe is toned down to not scare group (1) makes it unappealing to group (2), and group (1) is STILL not going to like it because it is not a watery lager.

They end up brewing to target two crowds and they miss both of them.

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Old 12-09-2009, 05:00 PM   #8
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I only had one and I thought it tasted similar to Blue Moon.

I'm not saying that is a good or bad thing, but that was my observation. One benefit of American Ale over Bud Light Golden Wheat is that the American Ale is a nice pryoff bottle that can be reused where the Golden Wheat is twistoff

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Old 12-09-2009, 05:04 PM   #9
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I'm with the OP. I won't buy it but will drink it over the other BMC options. I prefer it over Blue Moon. Blue Moon, to me, is too sweet.

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Old 12-09-2009, 05:05 PM   #10
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Quote:
Originally Posted by Walker View Post
I have not tried this. I did try their American Ale.

I mean, technology-wise, AB should be able to consistantly brew an excellent beer. They just have terrible recipes, IMO.

When I heard the description of the American Ale, I figured it sounded good (they even dry hopped it). But, when I got it, I was disappointed. I couldn't give the stuff away either. No one wanted it.

I think AB is in a bind trying to branch out with new beer styles. They put out a new style, but try to not get too bold with it because they want to try and pull in two audiences:
(1) introduce something new to their core customers
(2) attract some of the folks who like craft beer and don't buy AB products.

Unfortunately, the fact the recipe is toned down to not scare group (1) makes it unappealing to group (2), and group (1) is STILL not going to like it because it is not a watery lager.

They end up brewing to target two crowds and they miss both of them.
That makes a lot of sense, but sometimes the stuff they come out with is a hit for their core crowd.. like the lime stuff. Aparantly it sells really well.. I see a lot of chicks drinking it when I go out.
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