Actually, check out Wal-Mart if you can. I just got two Coleman Xtreme 70 quart coolers for $39 each. Walmart.com: Coleman 70-Quart Xtreme Cooler: Camping
^^^This is a better idea than a 10G rubbermaid, since those limit the amount of grain you can use. I needed to upgrade to make higher gravity 10G batches and also for really big 5G brews, like a RIS. Flyguy's conversion can still be used on these coolers though, for sure.
And don't spend that much money on a pot. That's crazy talk! You'll need a 15G pot if you are going to eventually do 10G batches. This is where I got my 15G aluminum pot for $50.
Restaurant Supply House Home Page
Also, you won't need a barley crusher yet unless your LHBS won't crush for you.
Check out Bayou Classic burners too. They are where it's at. You can find them at local hardware stores for cheaper than what you linked, and they're probably better too.
My $0.02. Learn from my mistakes. :P
Fermenting, aging, kegged, bottled, drinking, etc... Who's got time to keep their sig updated?
The answer to all is: something (hopefully good).
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