Originally Posted by pricelessbrewing
Well I assume it's because the water molecules freeze and burst the skin of the fruit and make the sugar easier to ferment. Also should lower the chance of mold?
In other news why doesn't cherry concentrate exist? I demand cherry flavored everything!!
Lol, not really, here's my long drawn out explanation
It all comes down to corporate standards... When you get produce from a big store, I have bad knees for you, your produce is probably close to 2 weeks to a month old already, when it gets to the store, because of packaging and shipping, and all that nonsense... Well, farmers try to compensate this by picking fruit before it's ready, so it can ripen on the way to the store. This boils down to organic chemistry that I will not bore you with, but basically, it's like trying to run a car on a 1/8th of a gallon of gas. Sure it may run, but your not getting very far... It's not getting the nutrients it needs anymore, and it will convert the sugars it has, so it tastes right, but that doesn't mean your getting everything out of it. With frozen stuff, they're frozen ripe, so they taste like ripe stuff. Since they've grown their entire life on the plant, they have way more nutrients inside of them, contain way more sugar, and are better for brewing because you'll get more of an actual fruit flavor. Now if you can find a farmers market where you can get stuff fresh, do that, but if your in a store, frozen > fresh. Plus, as a rule of thumb, I always freeze fruit before I brew with it, because it makes it squishy and way easier to mash, and if your using hot liquid, frozen fruit drops it in a hurry. So you were right when talking about that. And yes, the low temps make a lot of critters leave.
With your other news, I completely agree, I wish they had just concentrate of everything seperated, instead of all mixed together, like come on really, you have cherry banana sunrise (cherry, banana, oj, and grapefruit) but I can't have just cherry??? What really got me the one day was when I found 100% pomegranate juice! They had just pomegranate juice... It was almost $9 for a 1/4 of a gallon container if not smaller. That's $36 dollars a gallon...
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