Get your HBT Growlers, Shirts and Membership before the Rush!


Home Brew Forums > Home Brewing Community > General Chit Chat > store lighting vs beer, any employees out there?
Reply
 
LinkBack Thread Tools
Old 02-23-2013, 04:44 PM   #1
TwoJays
Junior Member
HBT_SUPPORTER.png
Feedback Score: 0 reviews
 
TwoJays's Avatar
Recipes 
 
Join Date: Sep 2012
Location: Whitefield, Maine
Posts: 47
Liked 1 Times on 1 Posts
Likes Given: 90

Default store lighting vs beer, any employees out there?

Last night I went into one of my favorite local beer stores and as I was grabbing something delicious from one of the display cases, I noticed the fluorescent lighting that sits hidden between each door. I've always known it was there, but have just never really thought about it before in relation to the possibility of leaving beer light struck.

So I got on here and searched around (and google) for a while and didn't really come up with anything specific, so I am wondering - is there an industry standard regarding lighting in retail stores? I read about window film, and found a manufacturer's website talking about lighting,

http://www.safespectrum.com/applications_beer_wine.php

-but no real consensus on if there is really any focus from the retailers.

I did read mentions of proximity to lighting, the relatively low UV compared to direct sunlight, and product turnover, but would love to hear from anyone in the business if this is a concern that is taken into consideration.

__________________
TwoJays is offline
 
Reply With Quote Quick reply to this message
Old 02-25-2013, 01:22 PM   #2
Hang Glider
Beer Drinker
HBT_SUPPORTER.png
Feedback Score: 1 reviews
 
Hang Glider's Avatar
Recipes 
 
Join Date: Mar 2007
Location: North Augusta, SC
Posts: 3,160
Liked 149 Times on 119 Posts
Likes Given: 102

Default

THIS is exactly why I never buy a beer in any color glass other than brown.

__________________
Hang Glider is offline
 
Reply With Quote Quick reply to this message
Old 02-25-2013, 02:44 PM   #3
hoppyhoppyhippo
HBT_SUPPORTER.png
Feedback Score: 0 reviews
 
hoppyhoppyhippo's Avatar
Recipes 
 
Join Date: Dec 2012
Location: New Brunswick, NJ
Posts: 2,220
Liked 281 Times on 229 Posts
Likes Given: 81

Default

Quote:
Originally Posted by Hang Glider View Post
THIS is exactly why I never buy a beer in any color glass other than brown.
Not to mention that all the best beers come in brown bottles and pretty much any beer you can put a cap on comes in a bottle.
__________________
hoppyhoppyhippo is offline
 
Reply With Quote Quick reply to this message
Old 02-25-2013, 03:08 PM   #4
Thunder_Chicken
Registered User
Feedback Score: 0 reviews
Recipes 
 
Join Date: Jan 2013
Location: The Hinterland of the South Shore, Massachusetts
Posts: 2,101
Liked 657 Times on 461 Posts
Likes Given: 178

Default

Glass absorbs most UV, and fluorescents don't kick off very much UV at all. If you notice, most stores have the beer refrigerators at the back of the store, away from the front windows and sun exposure.

I'd say there is little concern for lightstruck beer even in a well-lit case, so long as it isn't near sunlight (or reflected sunlight). But you can't tell where the beer has been before it went in the case. If they unloaded the beer truck on the sunny loading dock and left it there for a while, might be bad.

But practically, if they were a package store losing business because all of their beer was bad, they would probably go out of business. Storing beer isn't rocket science and most places do fine.

__________________
Thunder_Chicken is offline
2
People Like This 
Reply With Quote Quick reply to this message
Old 02-25-2013, 03:23 PM   #5
kpr121
Feedback Score: 0 reviews
Recipes 
 
Join Date: Jul 2009
Location: Pittsburgh, PA
Posts: 2,785
Liked 61 Times on 58 Posts
Likes Given: 68

Default

A local craft beer bar around here actually keeps their beer in the cooler with no lights on. They have a bunch of flashlights that customers are supposed to use to find their beer of choice. Seems a little gimmicky to me, especially since half the coolers get hit with almost direct sunlight during the day. To be fair, the beers nearest to the windows are mostly BMC or other canned beers so maybe they’ve put some thought into that aspect too.

Honestly its good marketing because when I go there to get a take out 6-pack I usually sip a draft beer and peruse through the coolers for 15-20 minutes.

__________________
ADD ME on GOOGLE+
Primary: Nugget Nectar 2014
Kegged:

Bottled:
Bulk Aging:
Up Next: ???? Suggestions?
kpr121 is offline
 
Reply With Quote Quick reply to this message
Old 02-25-2013, 10:58 PM   #6
KayaBrew
Feedback Score: 0 reviews
Recipes 
 
Join Date: Nov 2008
Location: Jay, Adirondack Mountains, NY
Posts: 2,173
Liked 125 Times on 109 Posts
Likes Given: 96

Default

Quote:
Originally Posted by hoppyhoppyhippo View Post
Not to mention that all the best beers come in brown bottles and pretty much any beer you can put a cap on comes in a bottle.
What about cans? A lot of breweries are now canning some of their beers. Sierra Nevada, Oskar Blues, and The Alchemist's Heady Topper come to mind.
__________________

"...Careful, man...there's a beverage here!..."

KayaBrew is offline
 
Reply With Quote Quick reply to this message
Old 02-25-2013, 11:08 PM   #7
lowtones84
Feedback Score: 1 reviews
Recipes 
 
Join Date: Oct 2011
Location: Montclair, New Jersey
Posts: 1,181
Liked 85 Times on 72 Posts
Likes Given: 216

Default

Quote:
Originally Posted by hoppyhoppyhippo View Post
Not to mention that all the best beers come in brown bottles and pretty much any beer you can put a cap on comes in a bottle.
Hmm you must not drink too many Belgian beers I'm guessing?

A store that has an amazing selection in Bloomington isn't actually a liquor store, so they can't have a beer refrigerator. And they insist on keeping Saison Dupont and others with green bottles on the top shelf right under the lights. Ugh.
__________________
lowtones84 is offline
 
Reply With Quote Quick reply to this message
Old 02-25-2013, 11:12 PM   #8
PhelanKA7
Relax? RELAX?!
HBT_LIFETIMESUPPORTER.png
Feedback Score: 0 reviews
 
PhelanKA7's Avatar
Recipes 
 
Join Date: Feb 2010
Location: Indy
Posts: 994
Liked 101 Times on 77 Posts
Likes Given: 202

Default

There isn't enough energy in a flourescent lightbulb to make that big of a change to the hop oils in beer. I wouldn't sweat it.

__________________
http://beerismypassion.com
PhelanKA7 is offline
 
Reply With Quote Quick reply to this message
Reply



Quick Reply
Message:
Options
Thread Tools


Similar Threads
Thread Thread Starter Forum Replies Last Post
led brewery lighting wegz15 Electric Brewing 4 08-20-2012 02:09 PM
Store extract or brew it and store the beer H22W General Beer Discussion 3 05-18-2012 08:45 PM
Kroger employees? rabidgerbil General Chit Chat 21 01-03-2011 07:57 PM
Lighting situation greencoat Beginners Beer Brewing Forum 8 06-27-2009 09:19 PM



Newest Threads

LATEST SPONSOR DEALS