Originally Posted by bonzombiekitty
Unfortunately, it's not that simple. If the brand's logos were spelled out "Number Nine" and "nine pound", then I'd probably agree with you. However, as the branding is, the prominent feature on both of them is a giant "9" - the # or lb is of less significance. That would give Magic Hat a case if they were to sue. Not that they'd necessarily WIN, but I'd agree that they would have a case especially if the #9 was released before the 9lb.
+1 Legal case aside, think about how you first perceive beer brands. In a crowded bar when you're straining to get a look at the tap handles from 15 feet away in a dark and crowded bar it's not a stretch to think that someone might see the 9lb tap handle and assume it's pouring #9 beer. Georgetown Brewing Company should have seen this coming.
I'm not sure how widely distributed Magic Hat is beyond the East Coast, but for those who might not be familiar with the company they're one of the bigger craft beer outfits on the East Coast and the #9 ale is their flagship beer. You'd have to expect them to protect their mark.