I've never had The End of History, but I had a bottle of Sink The Bismarck (44% ABV) from Brewdog a few weeks back. $130.00 a bottle and its smaller than a 750mL.
Tasted like a nice scotch. Burnt all the way down. It was fun to try but in no way was it a good beer in my opinion.
You can read my full review of it at
www.beergeekheaven.com