Does Northern Brewer follow the same policies as Midwest? I know there is some business arrangement between the two but the correspondence listed on reddit is from Midwest. It would probably be best to contact NB directly if you want their say in the matter.
In any event, to answer your original question, MoreBeer encourages truthful reviews. Here is an example of what I mean. Here is their review policy:
We invite truthful, honest reviews and will do our best to publish them within 48 hours as long as they adhere to the review policy. If your issue requires our customer service agents to help you, please call 800-600-0033 or email firstname.lastname@example.org.
Reviews must pertain to the product you are reviewing.
No profanity or abusive language.
No use of websites or other business names in reviews.
You must be logged in to post a product review.
They also have two shipping locations, one in CA and one in PA so they can accommodate orders from the East and West Coast quickly.