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-   -   Planning on going Pro! (http://www.homebrewtalk.com/f14/planning-going-pro-175599/)

lucasszy 04-29-2010 07:13 PM

Planning on going Pro!
 
So its been amost three years since I started brewing and the bug has bitten me. I've talked it over with family, friends, and others, and Im really thinking of going pro.

Nothing specific yet, but I've started negotiating for a 10HL brewhouse. I've talked to local bars in the San Francisco and San Jose area, as well as a few Places in Napa that will happily carry my beer.

I've read all the threads and posts, and know (somewhat) how hard it will be. I've got a good enough amount of money readily available to be able to operate at a loss for a bit over a year, all the while keeping my day job, and having a sales person, and a part time brewer on staff.

I've got recipes that everyones loves, and done a bit of local market research into what sells in this area, and what people are looking for.

its the perfect time, I posit, since industrial real estate prices are so low that they're giving space away.

So in a nut shell, here is what I am shooting at for the start.

1. kegs only of courese, sold directly to bars (lined up already), hotels (lined up already), and a few clubs (lined up already).
2. Industrial space in the 2500 sFt region.
3. A 10HL brew system with lagering capabilities
4. Started the process of all the necessary paperwork.

Check out the link to the very basic Facebook page. Nothing specific there, but the conversation is started.

Brewery will be called Shizmo Brewering Company.

Cheers

Lucas

wyzazz 04-29-2010 07:33 PM

Good luck!

ReverseApacheMaster 04-29-2010 07:59 PM

Good luck!

coy 04-29-2010 08:10 PM

Good luck..
Looks like you have done your hard work.. Now all you need is a LOGO and start branding yourself ;)

carnevoodoo 04-29-2010 08:11 PM

Good luck with your endeavor. I have to say though, that loss for only a year might be unrealistic. Brewing is not a windfall of money, and it takes a while to get to profitability. If your beer is good enough, though, I say go for it and do the best you can. The more beer the merrier!

Daparish 04-29-2010 08:13 PM

Jealous. I want to do the same thing out in TN eventually. I wish you all the luck in the world. If you don't mind me asking:

1. How old are you?

2. How did you garner your start up capital?

3. When woiuld you like to start producing bottled beer? I'm under the assumption that this is the best way to get your brewery's name out there.

springer 04-29-2010 08:17 PM

isn't CA a three tier distribution state?

Quote:

sold directly to bars (lined up already), hotels (lined up already), and a few clubs (lined up already).
Is it legal for the brewery to sell beer directly to the establishments ?

Clayton 04-29-2010 08:20 PM

Quote:

Originally Posted by springer (Post 2034152)
isn't CA a three tier distribution state?



Is it legal for the brewery to sell beer directly to the establishments ?

bingo thats what i was think too

lucasszy 04-29-2010 08:30 PM

Quote:

Originally Posted by springer (Post 2034152)
isn't CA a three tier distribution state?



Is it legal for the brewery to sell beer directly to the establishments ?

Yes it is!

BogusOwnz 04-29-2010 08:30 PM

I'm sure what he means is this places will request beer from the distributer.


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