Sorry to rain on anyone's parade, but I did notice that it was alluded to several times that this is NOT a money-making proposition. If he's just doing it to learn to be a successful commercial brewer, that's one thing. But working to sell stuff to other people and not making money just doesn't add up for me.
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“Malt does more than Milton can / To justify God’s ways to man”
-A. E. Housman (1859–1936). A Shropshire Lad , 1896.
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