as a homebrewer. I made a pale ale I am very fond of. I had a group of 5 over tonite, and made them all take a blind taste test against the the Sierra Nevada Pale Ale.
All I did was make them close their eyes, take a drink of each, and tell me which they like better.
4 of 5 said they prefer the Pats Pale Ale to the $7.99/ 6 pack Sierra crap