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Old 11-06-2010, 02:37 AM   #1
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Default Heretic Brewing - Jamil's Going Pro!

I saw this today and thought it might be of interest for us homebrewers:
http://beernews.org/2010/11/heretic-...sco-next-year/

Quote:
(San Francisco, CA) – Homebrewing celebrity, Jamil Zainasheff, made a big announcement this week.


It came on an episode of Brewing TV, posted online yesterday. Around the 16:20 mark, Zainasheff reveals that he’s starting a new brewery called Heretic Brewing. Here are the scant details thus far:

- Located in East Bay of San Francisco
- 30 barrel brewhouse
- Expected to release first beers in February or March 2011
- Will be packaged in kegs primarily to start with 750s and bombers shortly thereafter
- Should be pouring at Homebrewers Conference in June in San Diego
I know I'll be pouring some of my beer fund into this! Super cool.
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Old 11-06-2010, 03:12 AM   #2
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Fantastic, now I have yet another great reason to enjoy my bi-monthly San Francisco fix!!

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Old 11-06-2010, 03:45 AM   #3
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Quote:
Originally Posted by Bluesssman View Post
Fantastic, now I have yet another great reason to enjoy by bi-monthly San Francisco fix!!
Thats what he said.
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Old 11-06-2010, 04:33 AM   #4
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Jamil has a lot of PR momentum (especially on the BN forum). His recipes are great, and his beer karma is good.

I wish him the best of luck with this venture. Can't wait to see what his first brews are.

Me, I'm guessing a tasty Pale Ale. Dead Guy clone type.

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Old 11-06-2010, 05:32 AM   #5
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Wish him luck, though I think the name is sorta lame. I mean what's so "heretical" about the brewing the BJCP for years and years...?

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Old 11-06-2010, 07:01 AM   #6
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I am also interested to see what brews are released first. I think a pale ale would be a good guess since they are located in Cali and will be distributing in that area initially.

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Old 11-06-2010, 01:46 PM   #7
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I just went and checked out that BrewTV video (OK, about 20 minutes of it). Great video. Nicely done.

Jamil looks like he needs some exercise.

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Old 11-06-2010, 05:07 PM   #8
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Default Will Heretic be at GABF 2011?

Congrats Jamil!

Hope to taste your brew at GABF in 2011!

Prost!

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Old 11-06-2010, 05:25 PM   #9
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Quote:
Originally Posted by bierhaus15 View Post
Wish him luck, though I think the name is sorta lame. I mean what's so "heretical" about the brewing the BJCP for years and years...?
I never get this argument. Brewing beer to enter into competitions isn't limiting, the BJCP categories by definition include all beer (since there is category 23) but the vast majority of commercial beer fits in a category other than 23, the guidelines are very broad. When I judge, about 60 percent of beers score below 35 which is low enough to not place in a competitive competition. Of these, about 95% are scoring that low for reasons other than stylistic accuracy. In other words, people brewing good beer are taking home hardware and people brewing okay beer aren't. "Brewing to style" is a phrase the latter group use as an excuse.

As an example of Jamil's creativity, he has several second round NHC medals in scottish and scotch ales, a category where almost everything he does is "wrong". His schwartzbier is nothing like any german example and he won with that too. Further proof both that he is not some historical style nazi and that if you manage to make an excellent beer you'll find that it will score high even if it is on the margins of the style.
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Old 11-06-2010, 05:27 PM   #10
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Congrats! He has been a huge influence on homebrewers (myself included) and I'm sure he'll find success! Can't wait to try the brew.

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