geocool
New Member
For a consumer who wants to know in advance what a beer will be like, the name "Black IPA" communicates that information clearly and concisely. IBA is confusing and rhymes with IPA. Cascadian Dark Ale is just a mess of a name and disliked outside of the PNW. The way I see it, if KFC can sell Tender Roast and if Dunkin' Donuts can sell "Iced Hot Chocolate" then I don't see why brewers can't sell Black IPA. Also, the BJCP should create a "Specialty IPA" subcategory so Black IPA's won't be consigned to category 23 anymore.